This July marks a very special milestone, the 160th birthday of Beatrix Potter!

We’d love for you to celebrate it with us in your stores.

Elite have been producing Beatrix Potter tins under licence since 2002, and the range remains a firm best seller. With timeless designs that appeal to both children and adults, these tins are perfect for gifting, collecting and everyday treats, making them a dependable addition to your shelves.

This year we introduced our new Peter Rabbit Oval Tins. These eye-catching gift tins sit neatly alongside the existing Peter Rabbit collection, giving you an easy way to build a strong display and offer shoppers even more choice.

The anniversary is a great reason to freshen up your display, create a simple themed feature and encourage shoppers to bring this beloved character home.

We have some great printable POS materials to help bring your displays to life. Contact our sales team at info@elitetins.com for more information. Take a look at the collection in our Catalogue below and make sure you’re stocked up in good time for the celebrations.