WHO WE ARE

Elite are wonderfully passionate about tins!  We are a trusted, award-winning homeware and giftware brand who have been producing premium, licensed tinware since 1985. Elite have over 30 years’ experience in the industry and it is our mission to create beautifully designed products with meticulous attention to detail; from timeless classics to contemporary modern pieces, Elite’s mission is to create a tin for everyone.
 

A British company, with a global reach, we have worked closely with some of the biggest brands in home design including: Emma Bridgewater; Thornback & Peel; Sara Miller; Madame Treacle; Peter Rabbit; AGA and the Royal Collection to name a few.  Our hugely successful AGA oven tin was a creative challenge that was two years in the making; it has gone on to sell in the tens of thousands and win ‘Food-filled Gift of the Year’, of which we are immensely proud.
 

With our strong reputation for quality, our superior product knowledge and second to none customer service has seen our collection grow to include hundreds of designs, including rare Royal commemorative tins.  Our products have been sold in Buckingham Palace, Harrods, Liberty’s, The Wallace Collection, Waitrose, The Houses of Parliament, Hankyu department store, M&S and John Lewis. 
 

Elite’s extensive design portfolio reflects our boundless enthusiasm not only for tinware but also for kitchen textiles and rice husk products.  Always looking to move with the times, we are creating eco-friendly, innovative products that continue to push the boundaries in homeware products, making Elite a brand synonymous with excellence.